The end of the year is the perfect time to review everything that happened over the last 12 months. This time, however, instead of looking back, we decided to take a sneak peek into the future. In this post, Logaster have outlined the much-anticipated 2020 logo design trends that are expected to shape the logo design industry in 2020 and beyond.
See here for the 2019 logo trend report.
Simplification
Minimalism is back in fashion in logo design. With simple elements and clear fonts, a logo becomes easy to use across different carriers. Many logos are now using clean & minimal san serif typefaces.
Original Geometry
Geometry has no intention of giving up its leading position. In 2020, we’re going to see sophisticated geometric mosaics in the iconic low-poly style.
Unusual Typefaces
To repel the influx of san-serif typefaces, designers are exploring unique fonts to make their logos stand out. In 2020, designers will be mixing bold new fonts with already-familiar solutions.
Color Gradients
Not a fan of minimalist logos? Gradients and neon shades are always a good way to add character to conventional designs.
Multi-Layered Designs
Did you know that you can actually create a solid design by layering it? The trick is to keep your logo easy to perceive.
Chaotic Arrangement
The upcoming year will shake the logo design industry with the spirit of rebellion! An asymmetrical and even chaotic arrangement is a surefire way to catch the viewer’s eye.
Geometric Letters
Why choose between geometry and text when you can have both? Letters made from geometric forms can have a striking effect!
Emblems
Under the influence of minimalism, emblems will lose some of their sophistication and become more visually friendly.
Scaling
Scaling has its origins in the highlighting trend that made waves in 2019. By making specific parts of your logo bigger and thicker, you can help the viewer see its essence.
Text Destruction
Based on the lost fragments trend, text destruction is a very curious technique. With vague lines, fading colors, and lost letters, you can create intriguing visual riddles.
In this article, we’ve talked about the most noteworthy logo trends that will be making waves in 2020. We hope you find this information useful for creating a unique logo for your brand!
2020 Logo Design Trends Infographic
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